Avoiding Information Overload for Baby Boomer IM’s

There’s a term that’s been floating around internet marketing circles now for some years and is still worth a mention here, if for no other reason than to remind myself of its meaning and complications.

The term is “Information Overload” and can be an extremely serious drawback to budding internet marketers. As a baby boomer I first developed an interest in internet marketing for baby boomers a couple of years ago, but I was restricted to a dial up connection due to living within a region of Australia which had no other form of connection available at that time.

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These days I’m still restricted to a satellite connection which is just so much better than dial up and allows me to get serious about internet marketing for baby boomers but information overload has very nearly put an end to a baby boomer’s journey toward internet marketing on numerous occasions. Read the rest of this entry

Baby Boomer Blogging for Internet Marketing

A Must Read for every Aspiring Internet Marketer/Blogger. Rob Benwell’s “Blogging to the Bank”Blogging to the bank cover has been the blogging Bible for thousands of IM bloggers and his latest 2010 edition has received countless positive reviews from the world’s most successful and renown Bloggers.

Over the past few weeks since I set out on this venture which is ultimately to learn how to be a baby boomer internet marketer, I’ve come across quite a few unexpected hurdles. When I use the word ‘unexpected’, I do so with tongue in cheek because I knew from the onset that there would be hurdles. However I hadn’t realized that some of these hurdles would take so much time to clear.


I think I mentioned in an earlier post that so many of the free tutorials available on the net through places like U-Tube etc, are often out of date soon after they come online because the software they refer to is being constantly updated.

Such is the case with blogging. I think I also mentioned that in building this blog, I’m using wordpress which is a prime example of software being constantly updated.

As a baby boomer with no experience whatsoever with computers until well into my 50’s, getting my head around even the simplest of concepts was initially (and please excuse the pun), a real headache. I didn’t know for example that when a computer is shut down, it should always be done from the start menu, and not just by pulling the plug or using the on/off switch. It’s the simple things like that which kids have been learning at school for the past 20 years that makes new technology for some baby boomers so difficult to grasp. Read the rest of this entry

WordPress Updates Yet Again

One of the things I’ve learned over the past few days while picking up some tricks and tips on blogging, is that there is almost an endless supply of free information available on the net…….if you know where to look for it.

The problem I found is that the most common and most popular blogging platform “wordpress” is constantly upgrading and just a few days ago, WordPress updates yet again.

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It seems like just a couple of weeks ago, everyone was using version 2.8. However like all computer nerds, they are always finding better and easier ways to do things. Great for the new user when just venturing into the blogging world, as they know nothing else, but WordPress in it’s infinite wisdom decided to not only introduce version 2.9, but within a couple of weeks after finding a number of cliches, upgraded to version 2.9.1.

Even better and even more user friendly! However, all the free tutorial stuff I mentioned earlier on places like UTube etc. all becomes almost redundant if the new user is learning copycat style as I think most of us baby boomers do.

So, since I started learning to blog just a few weeks ago, I’ve actually used 3 versions of wordpress. Unfortunately it would appear, the only way around that is to actually buy the latest tutorial information.
But, all is not lost!

A fellow student of mine and “The WordPress Guru” Matt Wolfe, has recently produced some great tutorial videos and is constantly updating and adding to them.

Matt has quite a remarkable story to tell as well. As a matter fact is was Matt who put me on the road I’m on now and I can honestly say I wouldn’t be writing this post if it wasn’t for him.

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